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VI Solutions

It's getting personal – with Bloomreach's CDP

Bloomreach offers our clients a Customer Data Platform that personalises the E-commerce experience. Bloomreach uniquely integrates real-time customer and product data into AI, enabling personalised marketing, product discovery, content, and conversational shopping in one solution. 

The commitment to consistently delivering measurable value for our clients is an attitude that both Bloomreach and Virtual Identity share. With its integrated 360-degree approach -seamlessly combining customer data management (CDP), intelligent product discovery, and powerful marketing automation— our clients confirm to us that Bloomreach’s solution delivers on that.  

The visual “drag and drop” campaign builder is one of the features our clients like most about Bloomreach because it easily enables marketing teams to build their own personalised campaigns easily, without relying on development or data experts. 

This holistic solution enables businesses to create deeply personalised customer experiences across all touchpoints, driving engagement, conversions and loyalty. Clients where we introduced Bloomreach’s solution cited enhanced efficiency, data-driven decision-making, and significant ROI as key benefits. 

Integrating Bloomreach in your digital ecosystem with Virtual Identity

Bloomreach’s solution, like any other CDP, can only unleash its full power when it is deeply integrated in your companies IT ecosystem. This is where the experience of trusted consulting and implementation partners, like Virtual Identity, comes in. As a certified Bloomreach partner we take care that your new CDP connects perfectly with your other systems, connect the dots between marketing and IT requirements, the basic setup and configuration of the Bloomreach solution is done, and your marketing team is enabled and ready to use it. 

The topic of hyper-personalised user experiences, driven by AI, will become increasingly important for businesses in the coming years. Detailed and centralised data about their users is a fundamental requirement for this, and Bloomreach provides the perfect solution to address this challenge.
Timo Mayer Executive Board Member

Sounds good? Let's talk.

Timo Mayer

Executive Board Member

Birgit Sedlmayer-Gansinger

Business Development